Design Excellence

Business Transformation Case

A new world of design
FRAGE

“How can we improve the quality of our design across the entire product portfolio, be more productive, and deliver strong, effective designs?”

Lösung

Workbench Lab

We developed a new design process and tools, as well as a new framework for qualitative and quantitative research, a briefing toolkit, and a one-day training module.

The strengths of ... and dos Santos lie in their focus on developing profound insights, strong ideas and enabling nonlinear thinking through the implementation of a high-quality and extremely individual project team. For our 'Design to Win Strategy,' ... and dos Santos put together a tailor-made collective of creatives, strategists and experts that was tailored exactly to our specific needs. As a result, we had market-leading experts on hand who could advise and support us with our project.

Till Schütte
EU Director CM, P&P Prod. & Marketing Technology, The Coca-Cola Company
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