Win with Ninja

Business Transformation Case

Web AR Experience Consumer Activation

Win with Ninja

Business Transformation Case

Web AR Experience Consumer Activation
Question

“How can we merge physical and digital experiences to create the promotional platform of the future?”

Solution

Workbench Ignite

To complement Red Bull’s sponsorship of gamer Tyler “Ninja” Belvins, … and dos Santos developed a captivating AR experience that projects a virtual Ninja into the real world, allowing users to take pictures with him. By uploading one of these online, users could win the opportunity to meet and play the real Ninja in-person.

Check it out: Win with Ninja

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