Prof. Dr. Mark O. Opresnik

Social Marketing & Global Trends

... is a professor of marketing and management and a member of the board of SGMI (St. Gallen). He is also Professor of Digital Marketing at TH Lübeck and visiting professor at Regent's University London and East China University of Science and Technology (ECUST) in Shanghai. He gained 10 years of experience in management positions including Shell Co. Ltd. Together with Phil Kotler, he is co-author of “Marketing Management”, the “Bible of Marketing” and the Global Edition of “Marketing: An Introduction.” He is CEO of the Kotler Business Program and the Kotler Business Schools and as such is responsible for their global development. More than 1 million people have already experienced Dr. Opresnik as a speaker and speaker at home and abroad and have benefited from his impulses both professionally and personally.

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